We're leaders. cheap. in a hurry.
Be leaders.
Everyone wants to be good. Look good. Feel good. But what does that cost? Can you put a price on a good brand?
I can’t tell you the price of a good brand, but do it negatively and I can guarantee it will do the opposite for free.
But what do good brands have in common? I’ll keep is simple: They aren’t afraid to FAIL.
They believe in themselves and their organization. It comes with trusting their peers, as well as their agency to do the job properly and correctly.
Don’t be cheap.
In most cases, it’s not that you’re cheap, it’s that you’re uneducated about what goes into the actual process of designing a brand. A logo is not your brand. Logos are a graphic extension of the internal realities of a company.
If you plan on your brand being around for awhile (we hope you do), this isn’t the time to pinch pennies. We’ll give you some basic pricing scenarios to help you get prepared for what you’re diving into. I know, actual pricing, whoa.
The old awkward question “what’s your budget?” Trust me, we hate asking that question as much as you hate answering it. We aren’t trying to take you’re entire budget, we use it as a tool to see where your dollars could be best spent and go the furthest. And yes, we know that you know what your budget is. This should be one of the first questions answered so we aren’t wasting each other’s time.
We needed it yesterday.
Creativity isn’t always a process that clocks in from 9 to 5. Some of my best campaigns have been dreamt up on an airplane where I have the least amount of disruption such as meetings, emails or phone calls. Just because I’m a professional doesn’t mean it takes me 10 minutes to develop your logo. In fact, I’ve found it to be quite the opposite. After 20 years in this business, the more questions I find helpful for the client, the more I find it helpful for myself in creating a brand that’s an extension of your organization. Our Brand Discovery session touches on every key point to develop your identity. Not only is it about how your brand looks, but more importantly what does is MEAN? People are attracted to movements that they identify with and want to be a part of.
Sure, you could pay extra to get it quicker like UPS, but you’re actually doing yourself a disservice. Trust the process, and plan ahead. And our agency doesn’t work with micro-managers, so don’t do that.
THEY KNOW.
